About Course
The JTS iLAB Non-degree Certificate in Business Administration is a dynamic, hands-on program designed for individuals seeking to achieve their business dreams—whether you're starting a new venture, transitioning to a second career, or enhancing your professional skills.
This 12-week hybrid program combines online learning with face-to-face workshops, offering a flexible and engaging experience tailored to the needs of older adults, retirees, and career changers.
Through a carefully developed curriculum, participants will gain a solid foundation in business fundamentals, including finance, marketing, leadership, innovation, entrepreneurship, and strategic planning, while exploring the transformative role of Artificial Intelligence (AI) in modern business. From using AI tools for productivity and decision-making to developing innovative business strategies, this program equips participants with the skills and confidence to thrive in today’s competitive landscape.
Key Features of the Program:
- Real-world business case studies
- AI integration for modern business skills
- Guest lectures from industry experts
- Final project: Develop and pitch a business plan
Course Aims:
- Comprehensive Foundation: Provide participants with essential business knowledge in areas such as finance, marketing, leadership, and strategic planning.
- Practical Tools: Equip learners with real-world tools and AI applications to enhance productivity and solve business challenges.
- Entrepreneurial Mindset: Inspire innovative thinking and empower participants to pursue business opportunities confidently.
- Professional Growth: Build core competencies in communication, leadership, and decision-making for success in varied business settings.
- Inclusive Learning: Deliver a flexible, accessible program tailored for older adults, retirees, and career changers looking for meaningful development.
This program isn’t just a course—it’s a transformative journey to unlock your potential in today’s AI-driven business world.
LEARNING OUTCOMES (LOs)
By the end of the program, participants will be able to:
- Business Fundamentals
Demonstrate a solid understanding of key business principles, including organizational structures, financial statements, and economic factors influencing business operations. - AI Integration
Apply AI tools (e.g., ChatGPT, Canva) to enhance productivity, decision-making, and innovation in business contexts. - Financial Literacy
Analyze financial statements, create budgets, and use financial analysis techniques to make informed business decisions. - Marketing Skills
Develop and execute comprehensive marketing strategies, incorporating market research, digital marketing, branding, and promotional activities to reach target audiences. - Entrepreneurship & Innovation
Identify and evaluate business opportunities using frameworks like the business model canvas and lean startup methodology.
Enhance creativity and implement innovative solutions in business planning and operations. - Communication & Leadership
Communicate effectively in various business contexts, including written communication, presentations, and interpersonal interactions.
Demonstrate leadership and teamwork skills to manage and inspire others. - Strategic Planning
Develop a business plan that incorporates strategic planning, innovation, and ethical considerations.
Use tools like SWOT analysis to make informed strategic decisions. - Real-World Application
Apply learned skills and knowledge to real-world scenarios through case studies, workshops, and a final business plan project.
INSTRUCTIONAL METHODS AND LEARNING ACTIVITIES
This course is delivered through a balanced blend of face-to-face sessions and online technology. Course activities include live business cases and professional guest industry facilitation.
COURSE CONTENT
Business Fundamentals & AI Basics
Objective: Build a strong foundation in business concepts and introduce AI’s role in modern business.
- Introduction to Business Concepts
- AI in Business
- Basics of Business Mathematics
- Communication Skills Development
- Economics and Business Relevance
- AI for Productivity
Organizational Behavior & Management
Objective: Understand organizational dynamics and how AI can enhance leadership and teamwork.
- Principles of Management
- AI in Leadership
- Organizational Structures & Cultures
- Team Dynamics & Conflict Resolution
- AI-Powered Collaboration Tools
- Leadership Styles & Their Impact
Financial Basics & AI in Finance – Rising trends
Objective: Gain financial literacy and learn how AI can improve financial management.
- Introduction to Accounting Principles
- Rising trends of AI in Financial Management
- Understanding Financial Statements
- Budgeting & Financial Planning
- Financial Analysis Techniques
Marketing Essentials, Entrepreneurship, Innovation & Final Project
Objective: Learn marketing fundamentals, develop an entrepreneurial mindset, explore innovation, and create a business plan.
- Fundamentals of Marketing
- AI in Marketing
- Characteristics of Successful Entrepreneurs
- Innovation and Strategy in Business
- Business Model Canvas & Innovation
- Final Project: Business Plan Development
- Final Project: Financial Projections
- Final Project: Pitch Preparation
- Final Project: Pitch Presentations
- Graduation & Networking Event
DELIVERY METHOD
- Combination of face-to-face, online sessions, and practical exercises
- Guest lecturer from relevant industry
- Case studies
- Regular assessments and feedback sessions
ASSESSMENT STRATEGY, GRADING, AND FEEDBACK
Assessment Strategy
Our assessment strategy is designed to be formative (ongoing feedback) and summative (final evaluation), ensuring participants can track their progress and apply their learning effectively.
1. Formative Assessments
This will be conducted every 2 weeks (aligned with module completion). Assessments will include the following:
- Quizzes: Short quizzes to test understanding of key concepts.
- Case Study Analysis: Participants analyze real-world business scenarios and present solutions.
- Workshop Assignments: Hands-on tasks using AI tools (e.g., developing a marketing campaign).
- Peer Reviews: Participants review and provide feedback on each other’s work.
- Purpose: Provide ongoing feedback, identify strengths and areas for improvement, and encourage active participation.
2. Summative Assessment
This consists of the final project which is to develop and pitch a simple business plan.
Components:
- Executive summary
- Market analysis
- Financial projections
- Marketing strategy
- Innovation and risk management plan
Participants will pitch their business plan. This is to ensure proper integration of all learning outcomes in a practical, real-world context.
Grading Criteria
Grading is based on the alignment of participants’ work with the Learning Outcomes and the quality of their submissions.
| Assessment Type | Weighting | Criteria |
|---|---|---|
| Quizzes | 20% | Accuracy, understanding of key concepts |
| Case Study Analysis | 20% | Depth of analysis, practicality of solutions, and presentation skills |
| Workshop Assignments | 20% | Application of tools, creativity, and adherence to instructions |
| Peer Reviews | 10% | Quality and constructiveness of feedback provided to peers |
| Final Project (Business Plan & Pitch) | 30% | Completeness, innovation, feasibility, and presentation quality |
Feedback Strategy
Feedback is a critical component of our program, ensuring participants understand their progress and areas for improvement.
1. Formative Feedback
After each formative assessment (every 2 weeks). Formats include written feedback (highlighting strengths and areas for improvement) and suggestions for further reading or practice. The purpose is to help participants refine their skills and stay on track.
2. Summative Feedback
This is done after the final project presentation. Formats may include any of the following:
- Detailed written feedback on the business plan and pitch
- Verbal feedback from the panel during the presentation
- Certificate of completion with a performance summary
The purpose is to provide a comprehensive evaluation of the participant’s overall performance and readiness for real-world application.
Frequently Asked Questions
Our business administration course training sessions are conducted every Saturday. Kindly keep an eye on our website for new training dates.
Yes, we offer a one-month internship opportunity as part of the course.
During the internship, participants will have the chance to apply their project management skills in a real-world setting, gaining valuable hands-on experience.
Yes, upon completion of the course, trainees will receive a certificate and reference letter acknowledging their participation and skills acquired during the training.
The internship program lasts for one month, providing ample time for trainees to immerse themselves in practical project management tasks.
You can register for the course by filling out the registration form on our website or by contacting our team directly.
There are no specific prerequisites for joining the course. It is open to anyone interested in learning project management principles and practices.
Yes, the course caters to individuals at various skill levels, from beginners to experienced professionals looking to enhance their knowledge.
The training sessions typically run on Saturdays and Sundays. Please, keep an eye on our website for new training dates.
Yes, there will be a short break during the training session for refreshments.
After our training, you qualify for in-demand job titles like: Project Coordinator, Project Manager, Project Assistant, Project Associate Manager.
The Project Management training master class is for 10 Weeks.
Training cost is 3,625 euros. And yes, there are considerations for those who may need it. Kindly contact the iLab team.
For your internship, you will be given a group project to deliver. You are expected to apply all what you have learnt to deliver the project.
| Start Date | End Date |
|---|---|
| 19.04.2025 - | 22.06.2025 |
| 05.07.2025 - | 07.09.2025 |
| 20.09.2025 - | 23.11.2025 |